Choice Hacking
Authors
Jen Clinehens

Jen Clinehens

Hello! I'm Jen Clinehens (MS, MBA) the founder and Managing Director of Choice Hacking. I started Choice Hacking in 2021 to help 100M marketers get inspired about using behavioral science, psychology, and AI to supercharge their work.

2024 Choice Hacking... Wrapped

Thank you so much for being a part of an incredible year!

Jen Clinehens

Netflix and the Psychology of Award-Winning Content

Jen Clinehens

How IKEA used psychology to become the world's biggest furniture brand

Jen Clinehens

How Spotify Used Psychology to Perfect Its Experience

Jen Clinehens

How Walmart used psychology to become the world’s #1 retailer

Jen Clinehens

How APPLE used psychology to sell 2.3 billion iPhones

Jen Clinehens

Going back to basics.

Jen Clinehens

Operational Transparency: How "Seeing Behind the Curtain" Wins Over Customers

Jen Clinehens

How psychology perfected the PELOTON experience

Jen Clinehens

NEW Podcast: How psychology saved Domino's Pizza

🚨🎧🚨🎧🚨➡️

Jen Clinehens