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NEW Podcast: How Target Used Psychology to Perfect Its Experience
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Hi there - Jen here :)
🧠 Episode 609 of the Choice Hacking Podcast is now live!
American discount retailer Target has one of the most valuable and powerful brands on the planet.
Target’s much-loved in-store experience has been described as a "mild high" by fans of the brand.
They're so good at getting people to willingly - and happily - spend more than they intended when they came in that Urban Dictionary has coined this the Target Effect.
Join me today as I unpack the psychological principles that TARGET uses to create that "mild high" and get people (ethically) addicted to their retail experience.
Note: Today’s episode is a recast of one of my most popular episodes that originally aired June 30, 2022.
Today’s episode is brought to you by:
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👉 Listen on:
Here’s what one of my lovely listeners had to say about the podcast:
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"I stumbled on your podcast by accident but I am absolutely hooked."
Your delivery and keeping the information in a succinct delivery is outstanding. I am letting all of my colleagues know and already applying some of the things you share."
Until next time,
Jen
Jen Clinehens, MS/MBA |
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