Choice Hacking

Learn What Makes Buyers Tick: 2x marketing effectiveness (so sales and profit can 2x, too) when you master marketing psychology.

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Featured Posts

Why Steve Jobs stole from a hotel to build the first Apple store (and a free download)

Jen Clinehens

🧠 This Duolingo case study is my most requested...

Jen Clinehens

🧠 Why Netflix thumbnails are a billion dollar business

Jen Clinehens

🧠 The Cobra Effect: When rewarding customers punishes your brand

Jen Clinehens

🧠 How psychology saved Chivas Regal scotch

Jen Clinehens

NEW Podcast: How RED BULL used psychology to become a $12B brand

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Jen Clinehens

Archive

Hope is not a business strategy (but this is)...

Jen Clinehens

You're invited to a FREE buyer psychology workshop...

Jen Clinehens

Only a few hours left to register for this Skill Session...

Get the content system that 6x'd my revenue

Jen Clinehens

Coca-Cola’s $89M marketing psychology mistake

Jen Clinehens

Podcast: Why luxury brands hold their products "hostage"

Jen Clinehens

The Peak-End Rule: Why Your Buyers Don't Come Back

Jen Clinehens

How Disney, Lyft, Apple, & Netflix launch new products

Jen Clinehens

Why Burberry 🔥Burned $13M of Its Own Products

Jen Clinehens

How Apple & Chanel Used Social Proof to Become $1B+ Brands

Jen Clinehens

Can Psychology Save Starbucks?

Jen Clinehens

The biggest danger in business is not being hated - it’s being ignored.

Jen Clinehens

9 Ideas That Got My Clients to $250M+ in Marketing Returns

Jen Clinehens

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